Course for emerging film creatives

Break Into the Global Film Industry

A British Film Institute-certified course that helps you build the skills, confidence and connections needed to build a career — even if you're just starting out.

Backed by the British Film Institute, UK‘s leading organisation for film and the moving image.

Launch your film career with clarity and confidence.

Industry overview, demystified

Understand how the film business actually works — from idea to screen.

Learn the producer’s role

Master creative and business responsibilities across every step of producer.

Finance like a professional

Break down budgeting, funding models, and how to make a film financially viable.

Pitch with confidence

Craft and deliver compelling pitches that win support and open doors.

Apply AI to filmmaking

Explore cutting-edge tools that streamline writing, editing, and distribution.

Business skills that get you hired

Learn to price your work, negotiate deals, and manage creative projects with clarity.

Connect with real opportunities

Access a private community with job listings, mentorship, and weekly Q&As.

Menthors who’ve been there

Learn from a working producers who know the business inside out.

You’re not doing this alone

Join a creative circle that lifts you up, keeps you accountable, and shares real wins.

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Backed by the Industry’s Best

From film professors to BAFTA winners, discover why the experts trust Proof of Concept to shape the next generation.

  • "E-learning is such an important tool for future technologies, which after all are digital, from shooting to delivery. I think Proof of Concept is very valuable, as it makes the knowledge of filmmaking more accessible and more democratic, in this emerging digital world."

    Jeremy Thomas

    Academy Award winning producer

  • "Learning, training and professional development is the lifeblood of the film industry. Proof of Concept is one of the most convincing, dynamic and generous tools I've seen, and I am sure it's going to be greatly valued by the whole community."

    Philippe Carcassonne

    Oscar Nominees Producer

  • "Today the producer's role is increasingly diminished and belittled - while, at the same time needed more than ever. Proof of Concept reminds us that the producer's skillset is both wildly varied and complex but also, essentially, teachable, and that the future of the media business depends on educating the next generation of producers."

    James Schamus

    Award-winning screenwriter

  • "Today the producer's role is increasingly diminished and belittled - while, at the same time needed more than ever. Proof of Concept reminds us that the producer's skillset is both wildly varied and complex but also, essentially, teachable, and that the future of the media business depends on educating the next generation of producers."

    Duncan Petrie

    Dean of Arts & Humanities, University of York

  • "Around 2008, Angus' books and classes unveiled the breadth of what a producer really did at a critical time in my career. There is always a need for high level training in the nuts and bolts of what it takes make a film, but this essential knowledge is constantly changing. Angus's new programme, Proof of Concept, will use deep research and hard-won experience to enable participants to anticipate the various challenges of the journey ahead."

    John Giwa-Amu

    Producer, Goodgate Media, Cardiff

  • "I wish there had been a Proof of Concept when I started out as a producer. It would have saved me from so many pitfalls both in the UK and worldwide. Proof of Concept is going to help give filmmakers an incredible depth of knowledge from day one and provide experienced producers and executives with all the vital updates in this increasingly complicated and pressured market."

    Charlotte Wotner

    Producer, Hopscotch Films

Creative Leadership

Amrish Shah

Chief Executive Officer

Amrish is seed investor,  executive producer, business development advisor, mentor, mixed media project manager, and visual creative. He has worked across the UK, South Africa, India, US, Kenya, Hong Kong, UAE and Mongolia over the last 15 years building entertainment and social impact media. Education, mentorship, and wellness are key pillars to his vision and drives for impact.

Highlights include delivery for Samsung, Danone, Safal Steel Industrial Conglomorate, UK platinum  award winning band RUDIMENTAL and spearheading the media editing and programme delivery for “Voices on the Wind” for the United Nations High Commissioner for Refugees  70th Anniversary global virtual exhibition

Angus Finney

Executive Chair

World class educator, author and specialist in the Screen Entertainment industries. Author of The International Film Business: A Market Guide Beyond Hollywood 3rd Edition (Routledge) Fellow, Judge Business School, Cambridge University. Raised over $500million to date. Has produced films with A-list talent such as Cillian Murphy, Daniel Craig,  Ralph Fiennes, Glenn Close. Executive Producer and strategist across the globe.

Kanan Capshaw

Creative Director

Kanan Capshaw is a seasoned Creative Director, Editor, and Moving Image Director who drives Proof of Concept’s narrative strategy with unwavering confidence and industry insight. With over a decade of experience shaping stories for global audiences, he’s lent his expertise to Troublemaker Studios (Robert Rodriguez), Warner Bros. Pictures, Universal Pictures, Paramount Pictures, and Walt Disney Studios—skills he now channels into crafting compelling, market-savvy content for Proof of Concept’s platform.

Known for his mastery of multimedia fusion, Kanan elevates every project by blending live-action, animation, and VFX into cohesive story worlds. His work as an editor of high-impact promos and campaigns for Netflix Originals, Amazon Studios, DreamWorks Animation, Marvel Studios, and Lucasfilm has honed his strategic vision, allowing him to guide cross-functional teams from ideation through delivery. At Proof of Concept, he leverages these insights to ensure each production not only meets industry benchmarks but redefines them.

Your journey starts here

Build the Career You Were Meant For

Skip the fluff. Gain the commercial, creative, and career skills that move you from aspiring to professional filmmaker.

Phase 1: Understand the Industry

At Proof of Concept, we help you decode how the film industry really works. From development to distribution, you’ll get a clear picture of the entire value chain — and where you fit in it — so you can move forward with purpose, not guesswork.

Phase 2: Learn the Business of Film

Gain practical skills in budgeting, development, and funding models — from microbudget indies to $20M co-productions. Learn where the money comes from, how it flows, and how to speak the language of decision-makers.

Phase 3: Master Emerging Tools

We introduce you to the AI tools transforming every part of production — from writing to editing to marketing. Stay ahead of the curve with the skills that give you an edge in today’s evolving creative landscape.

Phase 4: Build Your Career Toolkit

Pitch with confidence. Lead creative teams. Negotiate your worth. From launching your own company to landing freelance gigs, we’ll help you build the mindset and portfolio that gets you hired, funded, or both.

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Master the Business of Film Backed by the British Film Institute

Step 1

Learn the essentials

29 lessons across 5 modules covering finance, pitching, AI tools, producing roles, and more — designed to make you commercially confident.

Step 2

Join the Community

Get feedback, find job leads, and grow your network inside our private Circle group — with live Q&As, mentorship, and a space for every step of your journey.

Step 3

Earn a BFI Certification

Proof of Concept is officially supported by the British Film Institute — so your learning is not just practical, it's recognized at the highest level.

What's Included

The career accelerator trusted by the British Film Institute will help build your future.

POC Carreer Accelerator

Coming Soon

Your path into the film industry

Learn budgeting, pitching, financing and more

Access to exclusive Circle community

Learn tools to streamline your creative process

Understand critical business skills to fast track your progress

Apply for British Film Institute approved certification

Live Q&As, mentorship and global networking opportunities

Build practical skills to enter the film industry

Refer peers and unlock exclusive bonuses

12 months community and platform access

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Frequently asked questions

Who is this for?

What if I already studied film?

How long do I get access?

Do I get a certificate?

Can this help me find work?

How is this different from film school?

Is there support if I get stuck?

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